Trademark Use Guidelines

Here at BVI, we take pride in our logos and trademarks, so we wanted to share some guidelines for using them.

First, a reminder on the ground rules:

  • BVI, myBVI, BVI Risk, the Bubbleman, and other marks that we use are our trademarks. For a list of some of our marks, check out Our Trademarks Page. As laid out in our BVI affiliate agreement, you may not use any of these without our prior written permission. 

  • If we think that your use of our trademarks is in violation with any of our legal terms or these guidelines, or if we feel that your use isn’t in BVI’s best interest, we can revoke your right to use our marks at any time. 

  • If you are a BVI partner, the terms for your use of the marks are laid out in the “Trademarks” section of the BVI affiliate programme agreement. 

  • If you’re looking to link to our site, republish our images, or reference our text content, check out our Content Usage Guidelines.


For journalists and the media:

  • Looking for basics, logos, and expert sources for BVI? Check out our Press Kit to get the latest.

For general uses of our marks:

  • Your use of the marks should not suggest any sponsorship or endorsement by us, and shouldn’t confuse our brands with any other brands.

  • Please don’t do any of the following:

    • Combine any of our marks with your name, your marks, or any generic terms

    • Incorporate any of our marks into your name or logo

    • Change the colour of our logo or trademarks

    • Photoshop or otherwise modify our logos

    • Use old versions of our logos

    • Add words directly around the logos

    • Overlap our logo with shapes or photos

    • Associate our marks with any vulgar, obscene, indecent or unlawful material

  • You may not create a Twitter handle or other social media account whose username or title could suggest affiliation with or endorsement by us.

  • You may not use our marks in any advertising creative or copy (digital, social, PPC or otherwise). This includes phrases too, such as “BVI Partner” or “BVI  Certified”, unless approved by us.

  • You may not use a trademark, domain name, or logo that imitates or could be confused with our marks.

Looking to use one of our marks? Get in touch with us at info@bodyvolume.com.

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Body Volume Index

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BVI® is protected by Trademarks; 

EU 005496781 and US 3,571,066, granted patents; US 8,374,671 B2 and EP 1993443 and pending patents stemming from WO2018197896A1, including AU 2018258129, EP 2018722172, CN 201880042366.1, and SG 11202006038S.

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